Fleming’s Magnum Club
Designed for the select few, the Magnum Club is invite-only and not publicly advertised. Members enjoy exclusive benefits and unmatched hospitality.
A private invitation to an exclusive club should feel that way. Throughout our communications, we want our Magnum Club members to know that they are uniquely privileged and individually valued.
Our visual identity and language system elevates Magnum Club members beyond the level of a customer. They become our partners and our trusted inner circle. Our messaging should mirror the treatment they receive when they walk through the front door.
WHAT WE DID
Discovery & Exploration